History That’s Always In Style

In the 19th century cufflinks were used to attach the double cuffs of a men’s shirt, also known as French cuffs.  Since then, cufflinks have become real jewellery for men.  They are not only becoming trendy but being made in different materials. In essence, cufflinks have respected deep-rooted tradition since their creation. As is often said, “tradition remains tradition”. White gold cufflinks remain timeless and go well with all kinds of menswear.


Coveted white gold

It is said that white represents unity and perfect stability in western countries. For generations white has been linked to marriage, purity, virginity and somewhat perfection and the divine. Today white gold is one of the most widely used gold colours in fine jewellery making.

Therefore, whether worn on a white or coloured shirt, an elegant or casual suit, cufflinks bring that added touch of elegance, distinction and discrete chic.